Ubuncinane iminyaka eli-10 ngaphambi kokufika kwe-covid-19 coronavirus, imakethi yeemveliso zokuphucula amajoni omzimba inyuke kakhulu, Nangona kunjalo, ubhubhane wehlabathi ukhawulezise olu hlobo lokukhula ngendlela engazange ibonwe ngaphambili. Olu bhubhane lutshintshe indlela abathengi abajonga ngayo impilo. Izifo ezifana nomkhuhlane kunye nomkhuhlane azisathathwa njengezixesha lonyaka, kodwa zihlala zikhona kwaye zinxulumene nezifo ezahlukeneyo.

Nangona kunjalo, asikokuphela nje kwesoyikiso sesifo sehlabathi esikhuthaza abathengi ukuba bafumane iimveliso ezingaphezulu ezinokuphucula amasosha omzimba. Olu bhubhane lubangele inkxalabo malunga nokungalingani kwezentlalo, ezoqoqosho nezopolitiko. Indlela ebiza kwaye inzima ngayo kubantu abaninzi ukufumana uncedo lwezonyango. Ukunyuka kweendleko zonyango kukhuthaza abathengi ukuba bathathe amanyathelo okuthintela impilo yabo.

Abathengi banomdla wokuphila ubomi obusempilweni kwaye bazimisele ukuthenga iimveliso zokuzikhusela komzimba ukuze banike uluhlu olubanzi lokuthintela nokhuseleko. Nangona kunjalo, baxinezelekile lulwazi oluvela kwimibutho yezempilo, oorhulumente, abantu abanempembelelo kwimidiya yoluntu kunye neephulo zentengiso yophawu. Iinkampani kunye nabanini bophawu banokuyoyisa njani yonke into yokuphazamiseka kwaye bancede abathengi ukuba baziqhelanise nendawo ekhuselekileyo yokuzikhusela komzimba?

Indlela yokuphila esempilweni kunye nokulala — eyona nto iphambili kubathengi

Indlela yokuphila esempilweni iseyeyona nto iphambili kubathengi kwihlabathi liphela, kwaye inkcazo yempilo iyatshintsha. Ngokwengxelo ethi "uphando lwempilo yabathengi kunye nesondlo" ye-Euromonitor International ngo-2021, uninzi lwabathengi lukholelwa ukuba impilo ibandakanya okungaphezulu kwempilo yomzimba, Ukuba akukho sifo, impilo kunye nokuzikhusela komzimba, kukwakho nempilo yengqondo kunye nokuphila kakuhle komntu. Ngokuphuculwa okuqhubekayo kolwazi ngempilo yengqondo, abathengi baqala ukujonga impilo ngokwembono ebanzi kwaye balindele ukuba abanini beBrand baya kwenza okufanayo. Abanini beBrand abanokudibanisa iimveliso kunye neenkonzo kwindlela yokuphila yabathengi kwindawo etshintshayo nekhuphisanayo, Banamathuba amaninzi okuhlala befanelekile kwaye bephumelela.

Abathengi basakholelwa ekubeni iindlela zokuphila zemveli ezifana nokulala ngokupheleleyo, ukusela amanzi nokutya iziqhamo nemifuno emitsha zichaphazela amasosha omzimba abo. Nangona abathengi abaninzi bexhomekeke kwiziyobisi, ezifana namayeza athengiswa ngaphandle kwemvume kagqirha (i-OTC) okanye iimveliso eziphuhliswe ngokwesayensi, ezifana neemveliso ezixineneyo. Umkhwa wabathengi wokufuna iindlela zendalo zokugcina indlela yokuphila enempilo uyanda. Abathengi eYurophu, eAsia Pacific naseMntla Melika bakholelwa ukuba iindlela zokuziphatha zemihla ngemihla ezichaphazela impilo yamajoni omzimba abathengi “Ukulala ngokwaneleyo” yinto yokuqala echaphazela impilo yamajoni omzimba, ilandelwa kukutya amanzi, iziqhamo nemifuno emitsha.

Ngenxa yokunxibelelana okujikelezayo kwamaqonga edijithali kunye nempembelelo eqhubekayo yokungaqiniseki kwezentlalo nezopolitiko kwihlabathi liphela, ama-57% abaphenduli behlabathi bathi, Uxinzelelo abalufumanayo luqala phakathi ukuya kokugqithisileyo. Njengoko abathengi beqhubeka nokubeka ubuthongo kuqala ukuze balondoloze indlela yokuphila enempilo, abanini beempawu abanokubonelela ngezisombululo kule nkalo, banamathuba akhethekileyo emarike.

Ama-38% abathengi kwihlabathi liphela bathatha inxaxheba kwimisebenzi yokunciphisa uxinzelelo efana nokucamngca kunye nokuphulula ubuncinci kanye ngenyanga. Iinkonzo kunye neemveliso ezinokunceda abathengi balale ngcono kwaye balale ngcono zinokufumana impendulo entle kwimarike. Nangona kunjalo, ezi mveliso kufuneka zihambelane nendlela yokuphila eqhelekileyo yabathengi, ezinye iindlela zendalo ezifana neti ye-chamomile, ukucamngca kunye nokuzilolonga ukuphefumla, Zingathandwa kakhulu kuneemithi ezibhalwe ngugqirha okanye iipilisi zokulala.

Ukutya + isondlo = impilo yomzimba

Kwihlabathi liphela, ukutya okunempilo nokunesondlo kuthathwa njengento ebalulekileyo kwindlela yokuphila enempilo, kodwa ama-65% abantu abaphendulileyo bathi basasebenza nzima, Ukuphucula indlela otya ngayo. Abathengi bafuna ukugcina nokuthintela izifo ngokutya izithako ezifanelekileyo. Ama-50% abantu abaphendulileyo abavela kwihlabathi liphela bathi bafumana iivithamini kunye nezondlo ekutyeni endaweni yezongezo.

Abathengi bafuna izithako ze-organic, zendalo kunye ne-protein ephezulu ukuqinisa nokuxhasa amasosha omzimba abo. Ezi zithako zikhethekileyo zibonisa ukuba abathengi balandela indlela yokuphila yendabuko nesempilweni ngakumbi kunokuthembela kwiimveliso ezicutshungulwayo. Kwiminyaka yakutshanje, ngenxa yeengxaki zempilo, abathengi bayaqhubeka nokuthandabuza ukusetyenziswa kweemveliso ezicutshungulwayo kakhulu.

Ngokukodwa, ngaphezulu kwama-50% abantu abaphenduleyo kwihlabathi liphela bathi izinto zendalo, eziphilayo kunye neeproteni zezona zinto ziphambili ezibangela ixhala; Ngaphezulu kwama-40% abantu abaphenduleyo bathi bayayixabisa imveliso engenagluten, amafutha angcolileyo asezantsi kunye neempawu zamafutha aphantsi... Eyesibini yimveliso engenazo ii-transgenic, iswekile ephantsi, iswekile yokwenziwa ephantsi, ityuwa ephantsi kunye nezinye iimveliso.

Xa abaphandi bahlulahlula idatha yophando lwezempilo kunye nesondlo ngohlobo lokutya, bafumanise ukuba abathengi bakhetha ukutya kwendalo. Ngolu hlobo, kunokubonwa ukuba abathengi abanamathela ekutyeni okuguquguqukayo kwemifuno/izityalo kunye nokutya okuneeproteni ezininzi okungalungiswanga kunokwenzeka ukuba benze oku ukuqinisa nokuxhasa amasosha omzimba abo.

Ngokubanzi, abathengi abalandela ezi ndlela zokutya zintathu banikela ingqalelo engakumbi kumanyathelo okuthintela kwaye bazimisele ukuchitha imali eninzi kwindlela yokuphila enempilo. Abanini beebhrendi bajolise kwiproteni ephezulu, abaguquguqukayo kwimifuno / uninzi lwabathengi bokutya okuluhlaza, Ukuba abathengi banikela ingqalelo kwiilebheli ezicacileyo kunye nokupakishwa kunye noluhlu lwezithako, kunokuba nomtsalane ngakumbi kubo, Ulwazi malunga nexabiso lesondlo kunye neenzuzo zempilo.

Nangona abathengi befuna ukuphucula ukutya kwabo, ixesha kunye nexabiso kusezezona zinto ziphambili ezichaphazela imikhwa emibi yokutya. Ukwanda kwenani leenkonzo ezinxulumene nokukhululeka, ezinje ngokuhanjiswa kokutya kwi-intanethi kunye nokutya okukhawulezayo kwivenkile enkulu, Ngokonga iindleko kunye nexesha, kubangele ukhuphiswano olukhulu phakathi kwabathengi. Ke ngoko, iinkampani kweli candelo kufuneka zigxile kwizixhobo zemvelo ezicocekileyo kwaye ziqhubeke nokugcina amaxabiso akhuphisanayo kunye nokukhululeka, Ukuchaphazela indlela abathengi abaziphatha ngayo xa bethenga.